Find out about DAIWA’s new rods, reels, lures, fishing line, and equipment at a particular ICAST presentation on Wednesday, July sixteenth at 9:30 a.m. within the DAIWA sales space (5630)
FOOTHILL RANCH, Calif. (June 24, 2025) – When the enterprise aspect of the fishing sort out world as soon as once more gathers in Orlando for ICAST, DAIWA USA once more will kick-off its efforts with its annual first day ‘new product presentation’ in sales space #5630 at 9:30am EST on Wednesday, July sixteenth. On the occasion, sort out retailers and distributors together with attending media will hear the most recent on key new DAIWA gear, highlighted by the brand new Ballistic MQ LT freshwater/saltwater crossover and SALTIGA massive sport spinning reels, together with the brand new TATULA cork-handle bass rods and Outrage XV offshore rods.
Host Marc Mills, Senior Advertising Supervisor at DAIWA, once more notes the presentation shall be succinct but extremely informative, and invitations all these attending to go to with DAIWA employees and gross sales reps at any time via the present’s closing on Friday afternoon to study extra about different new sort out being launched.
“We’ll even be highlighting new rods and reels launched earlier this 12 months, together with our Lazer Impression Swap Hitter saltwater lures, PRESSO Rave2 freshwater spoons, XBRAID FULLDRAG X9 fishing line, and the brand new D-Shock rod and reel combos, that are pre-spooled with J-BRAID x4,” Mills mentioned.
For these attending the ICAST ‘On The Water’ day on Tuesday, July fifteenth, DAIWA will current particular demonstrations of the SALTIGA spinning reel’s superior DRD drag system at 10am and midday. It can present as shut as will be duplicated of DAIWA’s newest drag expertise in a real-life fishing state of affairs.
Together with its advertising and marketing and product employees, DAIWA shall be assisted on the Wednesday occasion by Jim Edlund with Traditions Media and John Mazurkiewicz with Catalyst Advertising. Mills notes attending media can attain out to them for added product data and photographs on the DAIWA new merchandise, together with different wanted help.
About DAIWA Company
DAIWA’s first spinning reel rolled off the meeting line in 1955. Since then, the corporate has grown into one of many largest and most influential sort out corporations on this planet in the present day. To deal with gross sales and distribution in the USA, DAIWA Company first opened its doorways on September 26, 1966, working from a small facility in Culver Metropolis, California. As we speak, primarily based in Cypress, California, DAIWA Company sells sort out all through the USA, Canada, Central and South America. From the very starting, DAIWA’s emphasis has been upon innovation and high quality. The result’s a protracted checklist of product options, design and supplies which have turn out to be requirements for the fishing sort out trade. DAIWA’s long-standing file of innovation has left a visual mark on nearly all of sort out manufactured in the present day and continues to advance the game of fishing. Study extra at DAIWA.us