Strategic partnership to amplify model presence and drive media engagement within the firearms business.
Largo, Fla. (August 2025) – Zaffiri Precision, a frontrunner in precision-engineered handgun elements, has formally named Laura Burgess Advertising (LBM) as its company of document. The partnership will deal with increasing Zaffiri Precision’s model visibility by way of public relations, author relations, and editorial take a look at and analysis packages tailor-made to succeed in as we speak’s prime firearms and tactical media.
Identified for its daring designs, tight tolerances, and continuously evolving lineup of customized slides, barrels, and full uppers, Zaffiri Precision delivers efficiency and character for gun house owners who refuse to mix in. By partnering with LBM, Zaffiri Precision goals to strengthen its voice out there and construct long-term media relationships that matter.
“Zaffiri Precision has constructed a loyal following amongst gun house owners who worth individuality, efficiency, and innovation,” mentioned Thom Kuss, Govt Director of Advertising at Zaffiri Precision. “We selected LBM as a result of they perceive not simply the firearms house, however find out how to navigate the media panorama with impression. Their relationships and popularity give us a trusted accomplice to assist elevate our model.”
LBM brings over 20 years of expertise within the capturing sports activities, tactical, regulation enforcement, army, searching, and outside industries. By means of a mix of PR technique and focused author outreach, the company will assist Zaffiri Precision generate earned media protection and create alternatives for hands-on product analysis with top-tier publications and influencers.
“Zaffiri Precision is a contemporary, unapologetically daring model with a transparent mission: give shooters the instruments to interrupt away from the established order,” mentioned Ashley Burgess Gall, President of Laura Burgess Advertising. “We’re excited to assist them share that mission with a wider viewers and join their revolutionary merchandise with the media professionals who can inform their story greatest.”
Journalists and influencers fascinated by Zaffiri Precision’s editorial take a look at and analysis program can attain out to Burgess Gall at ashley@lauraburgess.com with their request. For extra data on Zaffiri Precision, go to https://zaffiriprecision.com/ or any of its social media platforms: Instagram or X.
About Zaffiri Precision:
Zaffiri Precision is a frontrunner in American-made, precision-cut elements for Glock and Sig platforms—specializing in customized slides, barrels, and full uppers that stand out and carry out underneath strain. With a continuously evolving lineup of limited-edition drops and customized choices, Zaffiri provides expressive gun house owners the instruments to interrupt away from the established order. We construct the merchandise we need to run, and we’re proud to supply the identical to our clients, backed by distinctive service and a ardour for elevating each vary day, construct, or carry setup. https://zaffiriprecision.com
About Laura Burgess Advertising:
Laura Burgess Advertising gives public relations and advertising communications to firms inside regulation enforcement, public security, army, outside, capturing sports activities, searching, and forensic communities. A boutique, family-owned, and operated company, the crew at LBM has over 40 years of mixed expertise in PR, advertising, social media, digital advertising, and content material improvement. Laura Burgess Advertising’s present consumer listing contains Adept Armor, Huge Horn Armory, Bodi.Me, Caracal USA®, Cimarron Firearms Firm, Hydra Weaponry, MasterPiece Arms, Shell Shock Applied sciences, Silencio Espresso, Supple LLC, Tasmanian Tiger®, and Zaffiri Precision. Laura Burgess Advertising is headquartered in Saint Augustine, Florida.
