Sierra Bullets and Barnes Bullets Appoints Madi Woodward to E-Commerce and Trade Marketing Manager

SEDALIA, Mo. – December 3, 2025 – Sierra Bullets and Barnes Bullets are excited to announce the addition of Madi Woodward as e-commerce and commerce advertising and marketing supervisor. With an in depth understanding of client and companion relationships, Woodward will play a key function in enhancing model visibility and advancing the continued progress of Sierra Bullets and Barnes Bullets.

Woodward joins the group from Central Oregon, bringing a robust background within the outside and taking pictures sports activities business. She spent practically 5 years at Nosler, holding a number of roles throughout advertising and marketing, digital initiatives and commerce advertising and marketing, most not too long ago serving as advertising and marketing supervisor. All through her tenure, she led key model campaigns, supported main product launches, strengthened e-commerce efficiency and performed a major function in constructing and sustaining supplier relationships from a advertising and marketing perspective.

Woodward additionally holds an MBA from Willamette College’s Atkinson Graduate Faculty of Administration, offering a stable basis in strategic planning, analytics and client advertising and marketing. Her mixed skilled expertise, business familiarity and schooling uniquely place her to help Sierra and Barnes as they proceed increasing their digital footprint and dealer-focused efforts.

“I’m past ecstatic for Madi to be becoming a member of the group, dedicating her time to all issues digital goes to be a really highly effective transfer for our manufacturers,” mentioned Sierra Bullets’ and Barnes Bullets’ VP of Advertising and marketing and Enterprise Growth Andrew Sparks. “Her technical data, broad expertise and work ethic is precisely what we have been hoping for once we began to contemplate this function.”

Woodward will elevate model visibility by strengthening relationships with companions, prospects and customers through inside and exterior digital enhancements.

“I’m honored to hitch Sierra Bullets and Barnes Bullets and contribute to manufacturers with such deep histories of innovation and efficiency,” mentioned Woodward. “This business appears like residence to me, and I’m keen to place my ardour for advertising and marketing and taking pictures to work for these manufacturers. I stay up for bringing my expertise to the group and strengthening our reference to each on-line customers and supplier companions.”

Woodward may be reached through electronic mail at madiw@sierrabarnesbullets.com

For extra data on the newest new merchandise and choices from Sierra Bullets and Barnes Bullets, go to www.sierrabullets.com and www.barnesbullets.com.

About Sierra Bullets

Based in 1947 and headquartered in Sedalia, Missouri, Sierra Bullets manufactures bullets for precision goal taking pictures, searching and protection functions. Along with a large base of outlets, Sierra’s prospects embody distributors, regulation enforcement and business OEMs.

About Barnes Bullets

Headquartered in Mona, Utah, Barnes Bullets has been manufacturing lead-free bullets since 1932 for searching, self-defense, and tactical. Its merchandise are bought by its on-line retailer, retailers and worldwide distributors.