Signaling a brand new period of American-made precision ammunition, the corporate expands capabilities, vertical integration, and market attain beneath new possession.
Stuart, Fla. (December 2025) – Ikonick USA in the present day introduced the official launch of its company rebrand, marking the following chapter within the firm’s evolution as a proudly American-owned and American-made ammunition producer. The transition from Grind Onerous to Ikonick USA displays new possession, new administration, and an expanded mission rooted in high quality, craftsmanship, and American pleasure. The brand new title represents the corporate’s dedication to face as an emblem of American power, precision, and efficiency. Study extra with Ikonick USA’s new introductory video: https://ikonickusa.com/video/.
“As Ikonick USA, we’re constructing on a confirmed legacy whereas setting a brand new normal for precision, efficiency, and reliability,” stated Nelson Levy, CEO of Ikonick USA. “Our rebrand isn’t a departure from who we had been, however a stronger expression of who we’re. We stay dedicated to American-made manufacturing, enhanced capabilities, and supporting those that rely upon us when high quality issues most.”
Ikonick USA is proudly manufactured in Stuart, Florida, with American possession, American labor, and a workforce that features a lot of U.S. army veterans and former regulation enforcement professionals. Their self-discipline, precision, and sense of mission are embedded in each spherical produced.
The corporate’s in-house ballistics lab conducts each day, steady testing to confirm lot-to-lot consistency. These rigorous protocols guarantee distinctive repeatability in efficiency and are a driving power behind the corporate’s capacity to attain persistently low normal deviations, usually within the single digits. Ikonick USA’s ammunition is formulated and loaded for a clear firing cycle, lowering fouling, selling smoother firearm operation, and supporting long-term firearm longevity, a bonus valued by regulation enforcement, aggressive shooters, and defensive customers.
With most key parts manufactured in-house, Ikonick USA maintains tight end-to-end management of its provide chain. This vertical integration gives full traceability and accountability for each cartridge, giving clients confidence in high quality all the way down to the person lot. Current strategic investments in state-of-the-art automation, multi-level fashionable CQ programs, and expanded in-house primer and projectile manufacturing have considerably enhanced the corporate’s capabilities. From superior equipment to subtle manufacturing protocols, Ikonick USA delivers accuracy, consistency, and reliability that clients can belief. These developments assist rising demand throughout regulation enforcement, authorities and nationwide safety entities, retail consumers, aggressive shooters, hunters, and the home-defense neighborhood.
“This new period permits us to scale aggressively whereas honoring the integrity and craftsmanship that constructed our basis,” stated Levy. “We’re dedicated to delivering ammunition our clients can belief, spherical after spherical.”
For extra info on Ikonick USA, go to https://ikonickusa.com or any of its social media platforms: Instagram, Fb, and YouTube.
Ikonick USA is a proudly American-owned and American-made ammunition producer devoted to delivering precision, efficiency, and reliability. Previously often known as Grind Onerous, the corporate operates beneath new possession and administration with an expanded mission and superior manufacturing capabilities. By way of strategic funding in state-of-the-art equipment, automation, and fashionable programs, Ikonick USA produces absolutely traceable ammunition with single-digit normal deviations and uncompromising high quality. The corporate serves regulation enforcement, authorities companies, nationwide safety clients, retailers, aggressive shooters, hunters, and the home-defense neighborhood. For extra info, go to https://ikonickusa.com.
