NEW ULM, MN — The Archery Commerce Affiliation is happy to announce Rob Kaufhold, founding father of Lancaster Archery Provide, because the 2026 ATA Business Icon Award recipient. This award was introduced Jan. 7 throughout the ATA Business Celebration, introduced by Mossy Oak.
The ATA Business Icon Award honors people who’ve based industry-leading firms, developed industry-changing merchandise or made lasting contributions to considerably enhance participation in archery and bowhunting.
“Among the many worthy accomplishments of many people and organizations, we’re proud to acknowledge this yr’s Business Icon Award recipient for his lengthy and significant contributions to the archery and bowhunting {industry},” Jeff Poole, ATA president and CEO, stated.
2026 Business Icon Award Recipient
Rob Kaufhold | Lancaster Archery Provide
Kaufhold is a nationally acknowledged aggressive archer and four-time All-American at James Madison College. His achievements embrace a U.S. Nationwide Out of doors Championship, a number of USA Archery World Area Group choices, 4 U.S. Olympic Competition appearances, and quite a few nationwide, Jap and Pennsylvania data.
In 1983, Kaufhold based Lancaster Archery Provide in a storage on the property of his father’s machine store in Lancaster, Pennsylvania. Alongside the enterprise, Kaufhold and his father launched Full-Modify Archery Merchandise, manufacturing archery sights, stabilizers, arrow straighteners and equipment bought to sellers throughout the U.S. and internationally. That operation laid the inspiration for Lancaster Archery Provide’s wholesale distribution enterprise.
Lancaster Archery Provide started with simply two staff and steadily grew into one of many world’s main archery retailers and distributors. In 1988, the LAS Professional Store was constructed above the Kaufhold Machine Store. Quickly after, Kaufhold started touring to tournaments promoting merchandise on to archers from a Ford truck with an indication on the tailgate that stated, “Comply with Me to Lancaster Archery Provide.” In 1992, the corporate launched the primary LAS Specific cell professional store and printed its first vendor catalog, additional increasing its help of archery retailers.
The Lancaster Archery Academy opened in 2014 to introduce new members to the game and help archers at each degree of growth. 1000’s of archers now prepare and compete on the Academy’s ranges annually.
In 2018, Kaufhold launched Competitors Archery Media to broaden archery’s attain via digital and tv broadcasts. In 2021, CAM delivered the primary reside archery broadcasts in Out of doors Group historical past, with protection of the Delta McKenzie Professional/Am Tour reaching greater than 1.1 million viewers over 5 seasons.
Kaufhold additional superior the game with the formation of the Lancaster Archery Basis in 2019. The inspiration helps grassroots archery packages, collegiate scholarships and worldwide competitors for Group USA athletes. Thus far, it has awarded 195 grants, greater than $150,000 in scholarships, and over $125,000 to archers competing internationally.
Kaufhold’s achievements with Lancaster, innovation in bringing archery merchandise to the general public together with his cell vary, and philanthropic efforts with the inspiration make him a worthy recipient of this yr’s Business Icon Award.
In regards to the Awards
The ATA Awards Program was created in 2020 to acknowledge people and corporations that make vital contributions to the way forward for archery.
For extra details about the ATA’s awards program, contact Jennifer Mazur, ATA’s senior director of outreach and training, at jennifermazur@archerytrade.org or (507) 233-8139.
Serving our members since 1953, the Archery Commerce Affiliation is the main group for producers, retailers, distributors, gross sales representatives and others working within the archery and bowhunting {industry}. The ATA works to extend the recruitment and retention of recent, present and once-active archers and bowhunters, whereas serving as a driving power in defending, educating and lobbying for the higher good of the {industry} and sport. The ATA preserves and promotes archery and bowhunting’s wealthy heritage to make sure energetic client participation, and profitable manufacturing and retailing for generations to return. The ATA owns and operates the ATA Present, the archery and bowhunting {industry}’s largest and longest-running commerce present worldwide.
