BOULDER CITY, Nev. – September 18, 2025 – SHOT Present® Trade Day on the Vary, the extremely anticipated hands-on occasion held yearly the day earlier than SHOT Present®, is thrilled to announce AvantLink because the official Affiliate Platform Companion of the twenty first annual occasion, happening January 19, 2026, on the Boulder Rifle and Pistol Membership in Boulder Metropolis, Nevada.
AvantLink is a number one internet affiliate marketing platform that connects retailers, associates and influencers to drive measurable outcomes via performance-based partnerships. Its data-driven instruments and clear method will assist exhibitors maximize their influence and attain at Trade Day.
“There’s no higher place to attach publishers and types than Trade Day on the Vary,” mentioned Scott Chaplin, VP of International Gross sales Operations at AvantLink. “AvantLink is proud and honored to function the official internet affiliate marketing sponsor of this unbelievable occasion. As we have fun 20 years, AvantLink stays the trusted supply for bringing 2A publishers and types collectively.”
Trade Day affords an unparalleled alternative for exhibitors to introduce new merchandise, interact with top-tier media and influencers and create direct connections with SHOT Present attendees in a hands-on surroundings. This unique occasion gives early momentum that extends properly into the SHOT Present itself, guaranteeing most publicity for manufacturers forward of the principle occasion.
“We’re excited to announce AvantLink because the Affiliate Platform Companion for the 2026 occasion,” mentioned Kelsey Puryear, Trade Day on the Vary co-owner. “Its platform is a good match for our exhibitors, serving to them attain new audiences and observe efficiency successfully.”
By way of this collaboration, AvantLink’s internet affiliate marketing experience will play a key position in selling the occasion and driving visitors to taking part exhibitors. With a give attention to efficiency and transparency, AvantLink will empower exhibitors to increase their attain and create significant, lasting connections with their viewers.
Supported by the Nationwide Capturing Sports activities Basis as title sponsor via 2028, Trade Day on the Vary stays the one official vary occasion related to the SHOT Present. Exhibitor area is proscribed, and early registration is strongly inspired.
New exhibitors can register on-line now to safe their area. Sponsorship data can be accessible on-line. For added particulars and solutions to ceaselessly requested questions, please go to the occasion web site.
For extra details about the 2026 SHOT Present Trade Day on the Vary go to ShotShowRangeDay.com.
About Trade Day on the Vary
Trade Day on the Vary™ is the premier occasion within the capturing sports activities business, setting the stage for SHOT Present® every year. Held yearly the day earlier than SHOT Present opens, this unique, invitation-only occasion gives certified media, influencers, ambassadors and key SHOT Present attendees, together with consumers from retail, wholesale and legislation enforcement with the primary hands-on alternative to expertise the most recent firearms, ammunition and capturing equipment hitting the market.
As the biggest and most influential vary day of its type, Trade Day affords an unmatched setting for testing and evaluating merchandise in a real-world setting—connecting high manufacturers with crucial voices and decision-makers within the business. Owned and operated by CMG Advertising and marketing & Occasions and Triple Curl Promoting and PR, and proudly supported by NSSF as title sponsor, Trade Day on the Vary is the place SHOT Present really begins.
AvantLink Celebrates 20 Years of Affiliate Advertising and marketing
AvantLink is proudly celebrating 20 years in enterprise as a number one affiliate community! Constructed on belief, transparency, and actual human intelligence. From managed program providers to month-to-month affiliate webinars, we assist what you are promoting develop. Wish to be taught extra? Contact us at gross sales@avantlink.com
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