BOULDER CITY, Nev. – August 27, 2025 – SHOT Present® Trade Day on the Vary, the extremely anticipated hands-on occasion held yearly the day earlier than SHOT Present®, has formally opened exhibitor registration for its twenty first annual occasion, going down January 19, 2026, on the Boulder Rifle and Pistol Membership in Boulder Metropolis, Nevada. Together with exhibitor registration, a restricted variety of non-shooting positions are actually obtainable.
Trade Day presents an unparalleled alternative for exhibitors to introduce new merchandise, have interaction with top-tier media and influencers and create direct connections with SHOT Present attendees in a hands-on surroundings. This unique occasion offers early momentum that extends properly into the SHOT Present itself, guaranteeing most publicity for manufacturers forward of the principle occasion.
A choose variety of non-shooting positions are actually obtainable, together with:
10×10 Non-Capturing
10×10 Much less Deadly
ATV/Truck Demo Observe
Present Trailer
“These non-shooting positions provide a beneficial alternative to point out off merchandise forward of SHOT Present,” mentioned Kelsey Puryear, Trade Day on the Vary co-owner. “Areas are restricted, so we encourage exhibitors to behave rapidly to safe their spot and stand out in entrance of trade leaders.”
Supported by the Nationwide Capturing Sports activities Basis as title sponsor via 2028, Trade Day on the Vary stays the one official vary occasion related to the SHOT Present. Exhibitor area is restricted, and early registration is strongly inspired.
New exhibitors can register on-line now to safe their area. Capturing positions are additionally obtainable on-line. For added particulars and solutions to ceaselessly requested questions, please go to the occasion web site.
For extra details about the 2026 SHOT Present Trade Day on the Vary go to ShotShowRangeDay.com.